City & County Credit Union said hello to it's third new & improved Eagan branch location. A previous branch location was closed and a new modernized branch was built to improve member's banking experience.

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Event Goal

Increase brand awareness and introduce our new Eagan branch to existing and prospect members.

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Event Attractions

• Gourmet North Mallow Smores Bar

• Infused Water Bar

• Meet & Greet with Moana, Batman & Spiderman

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Marketing Channels 

• Instagram & Facebook Ads

• Pandora Audio Spots + Click through ads

• Mobile Billboard 

  • One week prior to GO & 1 week following​

• Scratch Off Direct Mail Piece Revealing Prizes

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Results

• 250 members & community members attended

• 332 transactions were made

• 70+ attendees brought scratch off mail piece